Extended reality, or "XR," has grown in recent years from a novel concept to a critical, disruptive technology for the future workplace. CaesarVR2013 estimates that global XR production will increase by 46.5 percent per year between 2020 and 2026.
While several factors contributed to the rise of XR, the pandemic was one of the most significant catalysts. Since they have subjected the world to social isolation and lockdown, we've developed a desire for more immersive, meaningful experiences.
We also live in a "hybrid" world, in which the traditional workplace office is less likely to play a role in the future of work. Rather, we're looking for new ways to collaborate globally using disruptive technologies, and XR could play a key role. We can connect and innovate from anywhere using virtual, mixed reality, and virtual reality.
The need for new realities is increasing.
One of the most popular articles answers the question, "How does virtual reality work?" The desire for this type of content exemplifies the business world's search for knowledge in the realm of augmented reality. Various types of executives are looking for information on how extended reality technologies can help their companies innovate and evolve.
Companies recognize the need to connect with their audiences on new platforms as the world as we know it continues to develop and respond to the changes of the last few years. The traditional landscapes of digital engagement are saturated; the future requires something more immersive. As a result, innovators are looking for new ways to redefine what XR can do.
With a focus on metaverse development and the creation of a "new internet," Facebook has become "Meta." Oculus (Meta) headsets are making their way into homes and offices all over the world. Facebook even introduced the world to Ray ban-style smart glasses, which could be the next reality wearable in 2022, according to Facebook.
Vendors are sprouting up all over the place.
In the XR B2B world, there are more competitors than most people realize. We've been reviewing nearly all the top XR business applications from around the world recently, and the number of options continues to grow. Extended reality is becoming increasingly popular.
Our goal at CaesarVR2013 is to help raise awareness of some of the smaller, more innovative brands that are making waves in the XR space. Indeed, in 2022, we'll be launching a dedicated awards ceremony (XR Awards) to help celebrate the landscape's efforts.
From a hardware standpoint, we've seen significant changes as well. Magic Leap 2, HTC Vive, and Meta/Facebook have all recently launched new products that have taken the world by storm. The battle for intelligent technology is heating, and it will fascinate to see who emerges victorious.
Meanwhile, businesses are rapidly purchasing headsets and smart glasses. In the coming years, I believe companies will continue to experiment with virtual reality technology. Take, for example, Accenture's recent investment.
Hybrid Work and Virtual Reality Collaboration
As the tools for this landscape become more accessible, the use cases for extended reality technology will undoubtedly expand. Virtual reality collaboration is one area of particular interest. Microsoft Teams and Zoom have led the 2D market for collaboration since the pandemic, but who will win VR?
Cisco is currently testing a new augmented reality solution for meetings called Webex Hologram. In other news, Microsoft announced this year at Microsoft Ignite it was integrating augmented reality into its market-leading Teams app. We can't predict what the future holds, but we know that there's plenty of room for exceptional growth in the market.
The demand for collaborative VR environments is especially high now that businesses are recognizing the advantages of hybrid work. Hybrid work promises a cost-saving solution to the future of business management, and VR could be the key to keeping our in-office and remote employees connected. In order to support hybrid workers, we can expect to see more immersive technologies adopted in the workplace in 2022.
Extended reality can help even field service and front-line workers. Mixed reality and augmented reality headsets can provide field workers with instant visual information or hands-free task guidance. As businesses seek to increase worker efficiency, we can expect to see more employees augmented by computers and virtual reality solutions.
XR Learning Opportunities and Events
The benefits of investing in XR for the future of work go beyond collaboration and better workplace engagement solutions. It's also possible that we'll see more extended reality in the event space. In recent years, virtual events have gotten a lot of attention, especially since the pandemic made in-person interactions more difficult.
The Tokyo Olympics provided a great example of how future events could incorporate virtual reality into hybrid events. These VR-enabled events would undoubtedly be more globally accessible and even less expensive to attend and run.
The extended reality is playing more of a role in the future of training and education. With virtual reality environments, users can step into dangerous locations and develop crucial muscle-memory skills, without the traditional risk. We can even build new, more immersive training opportunities for skilled professionals like doctors and surgeons.
The key to training success with XR will be to reduce the fatigue associated with extended reality training. The visual experience must be more comfortable and less tiring for employees to spend over 20 minutes on a VR headset.
Monitor this space.
Extended reality is finally here in B2B and enterprise environments, and we're seeing a new generation of technology transform our landscapes. Tomorrow's technology is being adopted at a faster rate than ever before, and I expect this trend to continue.
However, if we want to stay ahead of the competition, we'll have to try new things for a company. Other companies, such as Apple and Amazon, are expected to enter the XR market soon, and there are even rumors that these companies will look into B2B as well as B2C.
While the major technology companies compete for first place, it will be interesting to see who provides the most open platform for software developers and vendors. In today's world, a single-company metaverse is unlikely to survive.
CaesarVR2013 will focus on the following hot topics in 2022:
January–Virtual Reality Headsets
February–Augmented Reality Smart Glasses
March - Metaverse And, Meta spaces
April - NFTs and crypto
May–VR predictions of 2023
June–Cooperation
July–Tracking of the Eyes and Hands
August–Information Security and Privacy in the Digital Age
September - holograms
October–AI
November- bci
December-singularity vr
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- Consumer Brands Reinventing Marketing in the Metaverse
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- The biggest AR and VR predictions of 2022
- Apple hired Meta's AR communications lead ahead of the 2022 launch of the headset.
- Who Will Be in Charge of the Metaverse?
- The Kingdom of Abraham: The first Jewish metaverse
- Gen Z are planning to spend thousands on cryptocurrency, NFTs and metaverse
- According to Goldman Sachs, the metaverse must run on blockchain
- What You Can Create With a Small Piece of Land in the Metaverse
- How To Buy Land In The Metaverse?
